Your Private Label Engine Since 1998
Kingstar provides you Robust Quality with Reasonable Price
About Kingstar Food
Since 1998, Kingstar Food has been helping retailers, importers and foodservice groups build reliable private label and contract-manufacturing programs in China. We focus on one simple mission: deliver robust quality at reasonable prices, with a supply chain you can trust.
Today we work with 200+ long-term partners and handle 1,000+ shipments per year, covering mainstream and emerging markets in Europe, the Middle East, Africa and Latin America. Our portfolio includes:
- Canned vegetables, fruits and fish
- Tomato products, noodles, snacks and condiments
- OEM / private label, ODM formulation and third-party supervision services
As part of Flamingo Holdings Limited, we operate under a clear Code of Conduct and ESG framework, promoting responsible sourcing, fair labor and transparent governance across our network of manufacturing partners.
How We Work With You
Food supply chains are complex. Our job is to absorb that complexity, so your buying and quality teams can focus on strategy instead of firefighting.
We follow a clear, four-step cooperation model:
- Discover – Understand your banner strategy, target shoppers, price ladders and regulatory needs.
- Design – Propose products, recipes, packaging and sourcing models with transparent cost structures.
- Develop – Coordinate samples, trials, certifications, artwork and labelling until everything is approved.
- Deliver & Optimize – Manage production, loading, logistics and documentation, then review performance data with you and refine the range.
Across these steps we apply strict food-safety standards (HACCP, BRCGS, IFS, ISO depending on the facility), consistent quality control and digital tools for traceable, predictable and scalable execution – whether you launch a single SKU or a multi-country private label range.
Explore Efforts Behind the Finished Product
Behind every can there is a story of farming, harvesting, processing and inspection. From simple products like canned champignons to more complex ready-to-eat meals, we work with our partners to ensure that each step – from field to factory to container – is controlled and documented.
We invite you to explore these efforts, and to see how Kingstar Food can become your long-term private label engine from China – today, and in the decade ahead.
